I think the weather in Dallas today is the best weather I've ever felt.
CareerBuilder.com recently survey 31,000 employers and found that 1/3 of them have rejected an applicant because of poor reputation management.
- Information about alcohol or drug use (41% of managers said this was a top concern)
- Inappropriate photos or information posted on a candidate’s page (40%)
- Poor communication skills (29%)
- Bad-mouthing of former employers or fellow employees (28%)
- Inaccurate qualifications (27%)
- Unprofessional screen names (22%)
- Notes showing links to criminal behavior (21%)
- Confidential information about past employers (19%)
The study did find that 24% of hiring managers found content on social networks that helped convince them to hire a candidate. Hiring managers said that profiles showing a professional image and solid references can boost a candidate’s chances for a job.
So last week I activated the FeedBurner plugin for WordPress which redirects all RSS feeds to FeedBurner and allows them to serve my RSS feed and gives me access to stats and advanced features.
What happened after that is weird. Either I had a great Saturday last week and my subscriptions doubled or these stats are fishy.
Now, to be fair I have been kind of….well…stupid with my blog in the past. I started the blog at developdaly.com and then I moved it to developdaly.com/blog and then I moved it back to developdaly.com.
So in the past people subscribed to all of these feeds:
I’ve used FeedBurner in the past, but when I relaunched my site two weeks ago I hadn’t enabled FeedBurner redirection.
What Might Have Happened
What might have happened here is that people were subscribed to my FeedBurner feed from years ago and they have been showing up in my FeedBurner stats forever, but then when I activated the redirection last week all of my new subscribers (to developdaly.com/feed) were redirected to FB and my stats went way up.
What is at least intersting to me is that if the above is true my subscribers doubled in the last two weeks. Way to go team!
Darcy's show last night was AMAZING (http://darcyband.com)
Hey guys, help me out with my list of SEO tools: http://tinyurl.com/6bz3y7 Thanks!
Also, see WordPress Tips 2009.
Make sure your page validates for handicapped users and increase your site usability while ensuring the use of standard SEO practices.
Wondering what your inbound links’ anchor text is?
Check Server Headers
Make sure your pages are returning the correct headers (i.e. 200, 301, 302, 404, etc.)
Code to Text Ratio
The higher your code to text ratio the better your site may look to some search engines.
Are your pages getting crawled? Make sure!
Disable Personalized Search Plugin
Google personalizes search results so when you’re doing your keyword research your results will vary on several factors. Eliminate those factors with this script.
Duplicate Content Check
Is your content being ripped off on other sites?
Your site is always better off if your pages are validating for correct HTML markup.
Find out what your page is really
about with this extensive tool.
Broken links are dumb. Find ’em.
Is your page too big for spiders to index? Find out the size.
Get the rank of your chosen keywords accross multiple search engines.
Are your pages redirecting correctly?
Robots.txt Syntax Checking
Robots.txt files are extremely important to directing the flow of bots – don’t screw it up!
Validate your RSS feed and ensure that other services can interpret it correctly.
Semantic Data Extraction
An assortment of incredibly useful tools installed as a Firefox plugin.
Semantic Data Extraction
How well do the search engines really know your site?
SEO Book Keyword Research
A few different tools that can help in keyword research
SEO for Firefox
A plugin that reveals all kinds of stats about a page in search results.
SEO Link Analysis
Google, Yahoo!, and MSN allow webmasters access to link data – using this plugin really makes that data come to life.
Site Link Analyzer
Check your internal and external links’ anchor text.
Find your blog and see how many people have “reacted” to it.
Is your writing style too intelligent for most searchers?
An awesome summary of how well your blog, page, or domain score based on a flurry of factors.
Anyone can figure out how often bots visit their site by sifting through their log files everyday and organizing each bot and checking on the timespan between crawling, etc.
But who wants to do that?
Patrick Altoft created the Crawl Rate Tracker for WordPress. It does the grunt work to 1) visually display the rate at which Google, Yahoo!, MSN, and Technorati crawl a site and 2) provide data about how often each page is crawled and how many links that page has pointing to it.
The crawling of my site seems consistent with other web sites using the plugin. Yahoo! seems to crawl websites more often than any of the other bot, especially in cases where there are lots of incoming links.
My most crawled page is “WordPress 2.5 Almost“. It isn’t a particularly interesting post and it only has one inbound link. Why then is it so popular with Yahoo!?
When I wrote that post I referenced the screencast that Matt Mullenweg created and linked to the post. WordPress placed the trackback reference on WordPress’ PageRank 7 blog post. I know PageRank and Yahoo! don’t go together, but at least from Google’s perspective that page is pretty important, so surely Yahoo! thinks so too. Yahoo! crawls that page, on average, every four hours. The page is from March, has little content, and wouldn’t really be useful to anyone now, but maybe I can take advantage of that.
Taking Advantage of Crawl Rate Tracker
So if I know which pages are crawled most often, and subsequently which pages seem to have the most authority (at least with a particular search engine) then it would make sense to put that data to use.
On my most crawled pages I can now go back and add links that point to less crawled pages or pages I think that need to receive more authority.
We also learn that referencing other popular blog posts can be a great way to attract bot attention (maybe not from Google) and have your site indexed more quickly and possible receive more authority in the process.
There could be many more features to this plugin to make it even better, but what Altoft created is already leaps and bounds beyond what we had before. Go checkout his plugin. I’m hoping his plugin will allow for me to have much more control over the authority of pages and link juice flowing between those pags.
Help me Digg this post on reputation management! Thanks! http://tinyurl.com/5jujab
@Stormy exactly. i'm finally finding those friends on here.
Glad to see political families bonding (Meghan McCain and Bristol Palin: http://tinyurl.com/5eopdd