Categories
Full Site Portfolio

Lead Maverick

Lead MaverickLead Maverick is my current full-time employer. When I started working for Lead Maverick in 2007 the company website promoted what seemed to be software…and software no more current than the 1990s at that! Needless to say, one of my first tasks was to redesign the company’s website to better reflect the product, the brand, and current state of the company. We worked with the existing brand materials that had made it onto stationary but hadn’t found their way onto the web. After many variations on the themes of the website we nailed down a website that finally communicated the goals of the company and the benefits of the product. Success.

Website: Lead Maverick

Platform: Ecordia

Categories
Lead Maverick

New Lead Maverick Site Launched

Yesterday we finally launched the redesigned main site for Lead Maverick. Previously it looked like we were selling software…from 1993. Now we’ve updated the look and feel but the content as well. Hopefully we better represent what we’re selling now.

I really enjoyed getting to improve on the look and feel of the company. I felt really held down by the impression left with others when they would visit the old design. Now, I’ll be much more quick to send people to the site, rather than try to explain everything myself. I’m excited to see what our current customers’ reactions are!

Categories
Lead Maverick

Lead Maverick – SEO Mothership

As we get (re)started here on Develop Daly I’d like to begin by letting you know a little bit about what I do.

What I Do: Front-end web design/development for Lead Maverick

What Lead Maverick Does: Search Engine Optimization for small to mid-size businesses without changing their websites

As a plug, yet an non-sponsored advertisement, let me tell you what Lead Maverick can do for you.

In April the company was incorporated and the product released in summer 2007. The product being a directory that aggregates, optimizes, localizes, and organizes your content to make it more search-engine friendly. Basically customers use our tool to put content into our application and we spit that content back out into a directory where it all the magic takes place. Its really amazing how well it works too. We see results in less than 24 hours sometimes. Results being: search terms finding our content in number 1 rankings or at least top ten.

Right now my job is to redesign everything. Starting with the primary domain – you know, the home page and main company information and such – the marketing stuff. Very very soon we’ll be launching this and all that we do will make much more sense than the current website does. Following that the focuses of everyone will be on re-working the directory and the application. I’m really excited about this because its where we get to be innovative and bar-setting.

In addition to this, I’ve picked up lots of great SEO goodies. I’ll be sprinkling them about my blog every once in a while. Thanks for your subscription!